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Ryan Rumsey
CEO at Second Wave Dive


I’m Ryan Rumsey and I am a father, a husband, and a massive fan of Liverpool FC. I currently live and play in Austin, Texas, where I am CEO and Founder of Second Wave Dive. In this role, I lead the development of online Business Thinking masterclasses for experienced design leaders.Prior to Second Wave Dive, I held leadership roles for Apple, Electronic Arts, USAA, the Nestlé Institute of Health Sciences, and Comcast; building Design, Product, Strategy, and Innovation practices and teams. I have over 20+ years of experience in delivering large-scale digital solutions across a wide variety of industries; Consumer Electronics, Entertainment, Financial Services, Healthcare, and Online Services. In addition to professional roles, I have served on Forrester’s Customer Experience Leadership Council.A father of three, a husband, and I am an avid fan of the Liverpool Football Club. I speak and write, having been fortunate enough to share experiences with audiences across the globe at events like Tedx, Creative Mornings, Design Thinking, FXD Conference, Break Conference, CanUX, UX Cambridge, UX Lausanne, and more.

Agenda Sessions

  • Desirability Scorecard Workshop