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InsighTALENT vs. InsighTECH
March 1-2, 2022
VirtualAgenda in Eastern Time

Doug Healy
Senior Director, Consumer Insights at PEPSI

Profile

Highly experienced market research professional with strong technical and leadership abilities. A natural big-picture thinker with the discipline to maintain focus on the day-to-day, able to take the numbers and translate them into simple, actionable messages. Have been working over 10 years within research and business teams completing high-profile research projects which have helped shape the strategy of many CPG businesses.

Specialties: Front-end innovation, Repositioning, Shopper Insights, Brand health tracking, Equity studies, Qualitative and quantitative methodologies, International research, Custom Segmentation, Need States Research, Public Speaking, Creating and managing research plans to meet the specific business needs of the brand team, Understanding not just the 'what' but also the 'why'.

Doug Healy's Network

Agenda Sessions

  • Panel: The New Skillsets of the Future Insights Leader

    11:00am

Speakers at this event