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May 2-4, 2022
Encore Boston HarborBoston

Craig Dubitsky
Chief Innovation Strategist at Colgate


Craig is the friendly founder of hello products, the world’s first naturally friendly™ personal care brand, and Chief Innovation Strategist of Colgate. hello is bringing performance and personality as well as ethics and aesthetics to daily-use categories, and in the process, creating a brand that people don’t just use, they join.

hello was named by Inc Magazine as one of the Best Places to Work, as well as to their Most Audacious list as “One of the 25 Companies That Are Changing the World.” In addition, Dubitsky himself was named to the Advertising Age Creativity 50, the publication’s annual list of the most influential and innovative creative thinkers and doers, and by The Internationalist as one of the 100 Most Inspirational Marketers in the World.

Prior to hello, Craig was co-founder and creative lead at eos products, founding board member at Method Products, and a strategic advisor to Seventh Generation, Boots, and to various Private Equity funds. Before making the move to entrepreneurial branded ventures, Craig was the London Metals Exchange Specialist at Citigroup, where he traded base metals and base metals derivatives.

Craig is an inductee in the Collegiate Entrepreneurs Organization (CEO) Hall of Fame, an Entrepreneur in Residence at Babson, and serves as Advisory Council Member at the Ain Center for Entrepreneurship at The Simon School of Business at The University of Rochester. Craig loves people, design, brand, packaging and people. Yes, he said people twice.

Agenda Sessions

  • Outdoor Panel: Driving transformative growth