Relay is solving the billion-dollar customer engagement challenge by giving businesses the power to create the easiest and most convenient customer interactions. Self-service tools fail because they put all the work on the customer. Relay is a new channel that proactively engages customers with individualized, simplified experiences in their neediest moments. Financial services companies can now solve their toughest customer engagement challenges and meet rising consumer expectations for efficient and effective service through mobile communications. Leading organizations that must now compete on customer experience use Relay – a Gartner Cool Vendor – to create more profitable, lasting customer relationships.