Print Ad Specifications
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Nation’s Restaurant News
TRIM SIZE: 10" x 12"
Bleed Ads
For ads that include bleed, please be sure to include a bleed of 0.125" beyond the specified trim dimensions on all 4 sides. Please keep all non-bleed images, artwork and text 0.25” inside the trim dimensions to avoid any problems with normal shifting during trimming of the magazine. This will accommodate invisible bleed and trim page boxes that SendMyAd will use to check the ad size, as SendMyAd is based off of the trim size of the ad.
For more information, please refer to this PDF.
Full Page
Non-Bleed: 9.5" x 11.5"
Trim: 10" x 12"
Bleed: 10.25" x 12.25"
2 Page Spread
Non-Bleed: 19.5" x 11.5"
Trim: 20" x 12"
Bleed: 20.25" x 12.25"
1/2 Page Spread
Non-Bleed: 19.5" x 5.75"
2/3 Page Vertical
Non-Bleed: 5.33" x 11"
1/2 Page Horizontal
Non-Bleed: 9" x 5.33"
1/2 Page Vertical
Non-Bleed: 4.5" x 11"
1/3 Page Vertical
Non-Bleed: 3.475" x 11"
Trim: 3.75" x 12"
Bleed: 4" x 12.25"
1/4 Page Square
Non-Bleed: 5.33" x 5.33"
1/4 Page Horizontal
Non-Bleed: 9" x 2.625"
Cover Tip (Two-Sided)
Front: Production will provide template
Back: 10" x 12"
- Logo on white knockout box used at top
- Issue information will be incorporated on ad
- Mailing label (4” x 1.5”) will be placed at bottom left of ad, 0.5” from edges
- Mailing label area does not need to be white
- Keep copy out of mailing label area
- Materials are due 10 business days prior to issue closing date
Supermarket News
TRIM SIZE: 8.375" x 10.75"
Bleed Ads
For ads that include bleed, please be sure to include a bleed of 0.125" beyond the specified trim dimensions on all 4 sides. Please keep all non-bleed images, artwork and text 0.25” inside the trim dimensions to avoid any problems with normal shifting during trimming of the magazine. This will accommodate invisible bleed and trim page boxes that SendMyAd will use to check the ad size, as SendMyAd is based off of the trim size of the ad.
For more information, please refer to this PDF.
Full Page
Non-Bleed: 7.875" x 10.25"
Trim: 8.375" x 10.75"
Bleed: 8.625" x 11"
2 Page Spread
Trim: 16.75" x 10.75"
Bleed: 17" x 11"
1/2 Page Spread
Trim: 16.75" x 5.25"
Bleed: 17" x 5.5"
1/2 Page Horizontal
Non-Bleed: 7.25" x 4.625"
Trim: 8.375" x 5.25"
Bleed: 8.625" x 5.5"
1/2 Page Vertical
Non-Bleed: 3.5" x 9.5"
Trim: 4" x 10.75"
Bleed: 4.25" x 11"
1/2 Page Island
Non-Bleed: 4.75" x 7.25"
1/3 Page Vertical
Non-Bleed: 2.25" x 9.5"
Trim: 2.875" x 10.75"
Bleed: 3.125" x 11"
1/4 Page
Non-Bleed: 3.5" x 4.625"
Cover Tip (Two-Sided)
Front: 8.375" x 10.75" (excludes logo area)
Back: 8.375" x 10.75"
- Production will provide template for front side art
- Logo on white knockout box used at top
- Issue information will be incorporated on ad
- Mailing label (4” x 1.5”) will be placed at bottom left of ad, 0.5” from edges
- Keep copy out of mailing label area
- Materials are due 10 business days prior to issue closing date
Print Ad Guidance
Preferred File Format / Upload / Preflight
expand_moreAdvertisers are encouraged to upload PDF X1A Version 1.3 (Adobe 4 compatible) files to SendMyAd at informa.sendmyad.com provided they are prepared for press-optimized printing in CMYK color mode with fonts embedded. More information on creating acceptable PDF files is at sendmyadhelp.com. PDFs will be preflighted for errors. Some size and bleed errors can be corrected by repositioning right in SendMyAd instead of uploading a revision. All ads will require a final approval from you after preflighting.
Proofs
expand_moreFor critical color match we require a digital halftone proof (i.e. Kodak Approval, Dupont Digital Waterproof, Fuji FirstProof, etc.). Accurate color reproduction cannot be guaranteed without an accompanying SWOP-certified proof. Informa Connect does not create halftone proofs.
Photo Elements
expand_more300 dpi, actual size; CMYK color model; .TIF or .EPS format.
Line Art / Text
expand_more600 dpi minimum; CMYK color model; .EPS or .TIF format with color preview. In Photoshop, black text should be created in black channel only to avoid registration problems at press.
Color Tone Values
expand_moreTo avoid over-saturation of ink, the total combined value of CMYK colors should not exceed 300% (i.e. C=100, M=50, Y=50, K=100). Any one color with a required value over 85% should be made solid. Raster images from PhotoShop should also not exceed the 300% ink saturation limit. Backgrounds with a fill of 100% on each of the CMYK plates would equal 400%.
“Registration” Color Use
expand_more“Registration” in the color palette should never be used. The total ink percentage is 400% and could cause problems on the printing press.
Color Mode
expand_moreAds should be converted to CMYK prior to submission as color shifts may occur. Ads received in RGB color mode will be converted to CYMK with black text being converted to 100% black if possible.
Spot Colors
expand_morePMS spot colors should be converted to CMYK in the colors palette prior to saving a PDF since colors do not always convert accurately. Transparent drop shadows sitting on top of a PMS color can cause problems.
Lettering
expand_moreReproduce all reverse lettering with a minimum of colors. Type smaller than 8-point with fine serifs should be avoided. Small CMYK or RGB black text will be converted to 100% black if possible.
Usage Rights of Submitted Ads
expand_moreFonts
Informa, Nation’s Restaurant News, Supermarket News, and CSP require all fonts to be open source to avoid any usage fees from licensed fonts. Advertisers submitting materials must have the right to use the fonts present in the advertising creative submitted. If there is any doubt, open-source fonts must be used.
Images
Advertisers must have the rights to use all images included in advertising submitted.