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HELM AG invests in CropX

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HELM AG and CropX announce a strategic partnership, tackling the field of data-driven farming while expanding the HELM portfolio of digital state-of-the-art farming solutions.

In 2017 HELM introduced SKYFLD, the company’s first software-as-a-service product – based on ESA satellite imagery – that helps farmers cultivate their fields in a more sustainable manner. In 2020 an investment in Plantix followed. The "plant doctor" app Plantix allows farmers to diagnose their crops via smartphone and suggests tailored treatment in case of pest infestation.

According to HELM AG CEO Stephan Schnabel, partnering with CropX now is “a great opportunity to round up our activities in the field of cutting-edge agro analytics.

“The new collaboration complements our portfolio in the most meaningful way and is a valuable step towards digital solutions in modern agriculture,” said Schnabel. “While SKYFLD provides our farmers with valid aerial data of their fields and Plantix gives on point analysis right at the plant, we are very pleased to have found a highly competent partner for additional soil data analysis in CropX.”

Partnering with HELM is in line with CropX's continued expansion into providing technologies for fertilizer management and crop protection, noted CropX CEO Tomer Tzach. “We were extremely impressed with HELM management's bullish approach towards digital ag and discovered great synergies there. With ever increasing global pressure on farm inputs and resources, we are excited with the opportunity to help HELM AG's customers make their inputs go further with advanced digital intelligence.”

HELM will promote CropX as a preferred partner to its customers as of autumn 2022.

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