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Alan Fell
Managing Director at Alan Fell Consultancy Ltd (UK)


Alan Fell is a leading internationally recognised and respected specialist in Strategic Performance Management, with a special focus on Strategic Execution and the supporting tools and techniques including Balanced Scorecard (BSC) and KPIs.

After a long and successful career with a major UK commercial bank in London, at which he led one of the very early BSC applications in 1993 - 96, Alan has been a consultant and trainer on the BSC and related disciplines for the last 20+ years. His work spans a wide variety of business sectors and covers public training seminars, customised in-house training and management consulting. in the Balanced Scorecard and Strategy Management.

During these 20+ years he has run more than 300 workshops across the UK, Europe, South Africa, Middle East, East and South East Asia, USA and Australia / NZ. Alan now concentrates his geographic focus principally on the Middle East and South East Asia.

Alan also has a special interest in addressing the “HR dimension” of the Scorecard and has worked with many organisations in aligning HR practices with the BSC.

During this long experience he has also been Chairman of many events with the Balanced Scorecard co-creators, Drs Kaplan and Norton. Alan brings a highly pragmatic, no-nonsense and robustly disciplined approach to the subjects that he covers.

Agenda Sessions

  • HR Strategy: What Gets Measured Gets Managed: Developing and Using Strategic HR KPIs