Bill Trombetta, PhDProfessor of Healthcare Strategy and Marketing at St. Joseph's University
Profile
Dr. Bill Trombetta is Professor Healthcare Strategy/Marketing at St Joseph’s University in Phila. Bill has a PhD in Marketing from THE Ohio State University. He is also an attorney. He served as a Deputy Attorney General with The State of New Jersey, Dept of Law & Public Safety, Div of Criminal Justice, Antitrust Section.
Bill publishes and presents on a wide range of matter affecting healthcare providers: Antitrust / Regulation / Fraud and Abuse, Antikickback / Social Determinants of Healthcare / Managed Care / The Strategy of Captain Category Management / Strategy / Marketing Mix: Pricing, Promotion, Product Management & Promotion. Included are workshops.
Agenda Sessions
Chairperson’s Opening Remarks
, 1:15pmView SessionThe Regulatory Sprint Toward Coordinated Care: Can Healthcare Marketers Keep Pace?
, 10:50amView SessionBenchmarking Survey and Conference Review with our Chairs
, 11:30amView Session