Rajaa MekouarFounder and Chief Executive Officer at Calista Direct Investors
Rajaa Mekouar, a seasoned PE investor-entrepreneur, is the founder of Calista Direct Investors, a new advisory firm dedicated to direct investments for Single Family Offices.
Until February 2021, she was the Head of PE of a Single Family Office based in Luxembourg where she built and led a portfolio of direct and fund positions.
She is also a Non Executive Director of a selected number of regulated PE vehicles owned by families and entrpreneurs.
Rajaa has 25 years of professional experience, first at Procter & Gamble and since 2002 in Private Equity investing.
Her GP roles included positions at VC / PE funds Draper Fisher Jurvetson, Lazard European Private Equity Partners and Change Capital Partners in London.
Between 2008 and 2016, Rajaa was the founding director of London-based Maera Capital, a boutique dedicated to co-investing with LPs, especially family offices and family-owned businesses including Bouygues- and Pinault-backed Serendipity Investments and Massena Partners.Rajaa has steadily built a substantial and trust-based network with leading international single family offices, with whom she sources proprietary opportunities and co-invests across the PE/VC spectrum.
She is a graduate of HEC Grande Ecole in France and holds an MBA degree from INSEAD. She speaks French, English, German, Spanish and Arabic.
Having moved to the Grand Duchy in December 2015 Rajaa has become a convinced advocate of Luxembourg’s potential to play a growing role as a PE/VC hub. As such she is a frequent guest speaker at different PE-related conferences across Europe (IPEM, SuperReturn, PE Insights, ...). Between July 2018 and August 2020, she was Chairwoman then CEO of LPEA, the Luxembourg PE/VC association, where she remains a board member. In 2016-2019, she led Kharis Capital’s Luxembourg office as Head of Syndication and was a member of the IC.
She was awarded “Inspirational Woman in Finance” for 2020, by InFinance / Luxembourg Finance / European Finance Summit.
Rajaa is a keen mentor to young women in their professional careers, as well as a pro bono coach to entrepreneurs / start-uppers, having herself invested angel money in selected opportunities.
She is a classical music passion and amateur pianist and a Buddhist by aspiration and conviction