David FrithChief Strategy Officer at City Credit Union
David Frith is the Chief Strategy Officer for City Credit Union in Dallas. David earned an M.S. in Information Technology Management and has more 20 years’ experience in the financial services industry in various positions, including Chief Information Officer and Chief Operating Officer. At City CU, David oversees planning and implementation of new markets, revenue streams, facilities and member experience initiatives.
Outside of financial services, David is an avid soccer fan and player. He has served on the board of multiple parenting organizations, spent many years coaching youth sports as well as volunteering and fostering for local animal shelters.