Matt SchiffmanPrincipal, Distribution Insight at Broadridge
Matt Schiffman is a Founding Partner and Principal of Atom Analytics, now part of the Broadridge Data & Analytics group. He has more than three decades of financial services industry experience in sales, marketing and financial product development.
Prior to starting Atom Analytics, Matt served as Legg Mason’s first Global Head of Marketing where he was responsible for the global distribution group’s marketing strategy and execution, global brand development, thought leadership, practice management and e-business. Previously Matt was head of retail distribution for the Americas at Legg Mason. Prior to that position, Matt was the national sales manager at Lincoln Financial Group and director of sales and marketing for Prudential Annuities.
He has a bachelor’s degree in economics from Franklin and Marshall College.