Inspire and Engage Target Prospects
Drive measurable business results from marketing solutions designed to leverage Informa's digital footprint.
Reach An Paralleled Audience
Build an authentic connection with our audience of Director and C-Level professionals from industries including Market Research, Consumer & Market Insights, Market Intelligence, Media Research, Customer Experience, Brand Management and many more.
65%
35,000+
151,000+
Custom Content Development
Leverage Informa's experience and know-how to develop content assets that resonate with your target audience – you get unique, custom content that enables you to engage prospects and feed your content marketing campaigns across all stages of the funnel based on need: Awareness, Consideration & Decision.
eBooks
eBooks
Create highly desirable, rich content designed to engage and educate readers. eBooks help readers solve problems, tackle industry topics or uncover opportunities for your prospects.
Whitepapers
Whitepapers
A great way to position your company as an expert in your industry by providing solutions, making recommendations or expanding on research results.
Infographics
Infographics
Bring your message to life through visual design. Easy-to-digest format helps users translate data into insights.
Explainer Videos
Explainer Videos
Break down complex topics into simple and easy-to-digest 30-90 second video segments.
Case Studies
Case Studies
Illustrating solutions to your customer’s pain points is a valuable way to connect with buyers at all stages of the purchase funnel.
Fact Sheets/FAQs
Fact Sheets/FAQs
A no-nonsense, easy-to-understand format that answers common questions about a particular topic, issue or trend.
Custom Webinar Creation
Webinars are a highly-effective format for delivering compelling, engaging content that generates high-quality leads while allowing real-time interaction with prospects. We've introduced new ways to elevate your experts, convey thought leadership, and tell your story through custom webinar solutions.
Opportunities include:
-Digital Week Series
-Custom Webinars
-Virtual Demo Webinars
Audience Extension
Millions of decision makers engage with Informa brands daily to get critical information to grow and run their businesses successfully. Audience Extension helps you stay in front of those business people, keeping your brand top of mind and encouraging response.
Advertising Promotion and Syndication
Put your brand in front of thousands of decision makers who rely on our editorial team to keep them up to date, on the latest trends in insights.
Opportunities include:
-Blog | Sponsored Content
-Newsletter Ads
-Custom E-blasts | Email Campaigns
-Content Syndication
