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Tom McGrew
Americas Hub Lead, Digital Analytics at Bayer

Profile

Tom currently leads the Digital Analytics Americas Hub for Bayer where his team is responsible for providing tagging and insight to all five divisional areas in the region: Pharmaceuticals, Consumer Health, Animal Health, Radiology, and Crop Science. Since joining Bayer in 2017, Tom has worked to conceptualize and implement a global digital analytics strategy at Bayer with a keen focus on Insight Production and Storytelling.

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