Omar Abboud

Sr. Data Scientist at Squarespace

Omar Abboud is a Senior Data Scientist at Squarespace, focusing on Marketing Data Science. His role centers on data-driven approaches to driving efficient marketing spend across a variety of brand and performance media channels. In 2018, he re-designed and launched a new checkout survey for all Squarespace customers, optimized for input into marketing efficiency models. He also serves as the data science partner for Squarespace's international strategy team, leveraging the company's data to make informed recommendations on Squarespace's expansion efforts abroad. He holds an M.S. in Computational Science from Harvard University and a B.S. in Operations Research from Columbia University.