Vijay JayantiHead of Marketing Decision Sciences at Instagram
Vijay is a Customer Analytics, Growth, Marketing expert. He has 17+ years of global experience across Facebook/WhatsApp/Instagram, FlipKart (India), Google, Amazon, Merkle etc. Vijay launched B2C CRM programs across top US Digital, Entertainment, Media, Telecom, Retail clients at Merkle. He was the global head for marketing measurement across Amazon's sites - US, UK, Germany, and Japan. At Google, Vijay launched Hyper-Targeted marketing campaigns to improve Advertiser Success across 40 countries at Google. At FlipKart, Vijay launched India's first e-commerce loyalty program and other growth initiatives. Drove tech, product and marketing programs to deliver customer satisfaction and business growth. Vijay was awarded top 50 influential Customer Loyalty and Service individuals across India, APAC by CMO Asia in 2019.