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The Media Insights & Engagement Conference

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May 23-25, 2022
Grand Hyatt NashvilleNashville, TN

Audrey Cochran
VP of Research at TV One

Profile

Audrey Cochran is the Vice President of Research for TV One Networks, the largest African-American owned and operated multi-media company. She is a skilled media scholar whose experience spans over 25 years researching and promoting the value of the African American consumer market for cable networks, including: Black Entertainment Television (BET), The Gospel Music Channel (GMC), UPTV and ASPiRE TV. For most of her illustrious career, Audrey has been responsible for conducting research on the television landscape, particularly programming targeting diverse viewers.

Audrey considers herself a “SUPER” fan of television programming across a litany of genres. Her passion for television and in-depth knowledge of the landscape has made her a content expert in this field. The organizations she has supported have depended on her strategic guidance in the decision-making process for procuring new talent and programs. Audrey began her research career at Nielsen Media Research where, in 2007, she helped launch Nielsen’s first Employee Resource Group, Sustaining Active Black Leadership & Empowerment (SABLE). 15 years later, SABLE continues to partner with broadcasters and advertisers to highlight and address the lack of diversity within the media landscape.