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The Media Insights & Engagement Conference


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May 23-25, 2022
Grand Hyatt NashvilleNashville, TN

Florian Kahlert
Chief Data & Innovation Officer at Telmar


Florian Kahlert, Chief Data & Innovation Officer at Telmar, built his career at the intersection of Digital Advertising and Marketing Technology and its applications for Market Research. 

In addition to his experience running research companies (including GfK MRI), he has been instrumental in growing startup companies in the Online Media and Marketing Technology and Research Insights industry, including Helixa (acquired by Telmar), Dimestore Media (acquired by GfK), Right Media (acquired by Yahoo!) and InsightExpress (acquired by WPP). 

Florian holds a patent for online survey sample collection and in 2015 he was featured in Survey Magazine as one of “20 Researchers You Need to Know.”

Agenda Sessions

  • Big Data Only Tells Half the Story: The Future of Audience Insights through the Lens of a Digital Anthropologist