Steve MarkovFounder and Managing Partner at Coherency, a Screen Engine/ASI company
Profile
As a Founder and Managing Partner of Coherency, Steve leads Client Solutions responsible for strategy and delivery and committed to crafting actionable insights and solutions for their valued clients. Steve is thrilled that Coherency is now a part of the Screen Engine/ASI family, bringing new solutions to their clients and sharing Coherency’s capabilities with a host of new networks and brands.
Prior to Coherency, Steve served as President of the Americas for the UK based trend forecasting agency WGSN. Steve’s early career included various marketing strategy and marketing communications roles at AT&T and Leo Burnett following his undergrad education at Bradley University and his graduate studies at Northwestern University.
Splitting his time between California and New York, Steve is likely walking his dachshund Louie on the beach, in the desert or in Central Park in his free time.
Agenda Sessions
Track Chair Welcome
, 10:45amView SessionEmotion 360: Analyzing, Developing and Tracking Your Content With Viewers' Emotional Need States In Mind
, 12:55pmView Session