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Middle East Event Show
Exhibition & Seminars: 15 - 16 June 2022 | Awards: 16 June 2022
Madinat Arena, Madinat JumeirahDubai, United Arab Emirates

Helen Coetzee


Helen started her marketing career in 1998 and since then has immersed herself in the art and science of B2B event marketing, working in and with a range of high profile organisations such as the Financial Times, Bauer Media, Ascential, Informa, PEI and Environment Analyst.

In January 2014, Helen co-founded MPG (Marketing Pro Group) and has since built a team of B2B marketing experts to deliver marketing strategy consultancy services, martech implementations, data and analytics services, outsourced marketing planning and delivery, as well as marketing training for a range of events organisers and publishers around the world.