Is AI just hype or the key to unlocking the future of patient support? During this session, cut through the noise and strategize on the best practices in leveraging AI.

• Personalize the patient journey at scale for improved engagement and adherence
• Predict and proactively address patient needs through data-driven insights
• Optimize resource allocation and streamline program operations
• Drive innovation in patient support services and stay ahead of the curve

This session delves into the latest trends and benchmarks in patient support models, providing a perspective of the benefits and challenges associated with each type. Attendees gain valuable insights into best practices for building, optimizing and seamlessly integrating their patient support models.  

• Current trends and best practices in PSP operating models
• Evaluating operating models for benefits and challenges
• Assess strategic decisions for insourcing vs. outsourcing PSP components
• Leveraging specialized providers through enhanced PSP integration

As the patient support landscape continues to evolve so do the regulatory requirements and level of oversight around programs. Hear directly from enforcement agents regarding top trends, focal points and priorities for patient support programs in 2024 and beyond.

As the intricacies surrounding patient access become more complex, so have the compliance challenges faced by manufacturers.

• Discuss what is top of mind on compliance’s radar and why it should also be on yours
• Understand the importance of robust data and an effective vendor partnership in remaining compliant
• Learn the necessity behind compliance, marketing and commercial teams working together to conduct due diligence on your hub and the specific activities that are involved in doing so
• Navigate evolving regulations and enforcement activity with new patient access-related needs to mitigate risk and remain compliant

With field teams on the front lines, it is crucial for organizations to empower their FRMs and sales teams whilst also mitigating compliance risk.

• Uncover best practices in training and monitoring activities, including sensitivity training, whilst remaining compliant
• Discover strategies for field teams to convey program value whilst also being mindful of selling and/or medical language
• Examine how field teams work across the organization, including interactions and rules of engagement for FRMs and the importance of being proactive vs. reactive
• Delve into key areas of concern, including script usage, medical reporting boundaries and compensation nuances

Data Privacy regulations are a compliance minefield for patient support programs. During this session, unravel the legal complexities and unpack the evolving regulatory landscape to ensure that your organization is operating compliantly.

• Deep dive into the varying state laws surrounding data privacy and e-prescriptions, and understand their effect on patient consent/signatures/HIPAA
• Benchmark on best practices in building a compliant website, including the types of information that you are (and are not) allowed to collect and the standard disclaimers that need to be incorporated
• Uncover the patient health information that is necessary for your program, and the controls that should be instated surrounding this data

Kick-start your afternoon with a personal development summit, hearing real-life experiences of colleagues’ successes, challenges, and individual experiences in creating a more inclusive culture within the patient support sector.

• Understand the correlation between health and financial literacy and patient adherence and engagement
• Benchmark with colleagues on how to revitalize your patient education material to address cultural misconception and/or mistrust and raise awareness surrounding clinical trials
• Brainstorm innovative solutions that manufactures can utilize to better partner with patient advocacy groups