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RIA Edge
May 31 (Pre-Conference Day) - June 3
The Diplomat Beach ResortHollywood, Florida

Diana Cabrices
Vice President of Enterprise Development at Snappy Kraken


Diana Cabrices is Vice President of Enterprise Development at Snappy Kraken, an award-winning automated growth program focused on lead generation and client engagement for financial advisors. Diana has worked with thousands of financial advisors and companies on modern marketing strategy, along with succession planning, M&A recruiting, and more. As an energetic speaker, Diana is passionate about evolving the financial services industry by educating on marketing topics and beyond, such as remote work life balance, leadership, and closing wealth gaps. She holds a B.B.A in Business Economics from Georgia State University, and is a first generation Cuban American with a commitment to empowering women in sales. In her free time, she enjoys salsa dancing, reading, weight lifting, and practicing a healthy lifestyle.

Agenda Sessions

  • Innovation Demonstrations