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Saudi Strategy Week
29 September - 03 October 2024
Crowne Plaza Riyadh RDC Hotel & Convention

Marwa Alarfaj
Manager - Strategy, Performance Management and Corporate Planning at Saudi Railway Company


Marwa specialises in Strategy, Corporate Performance, and Business Planning. With a robust background in corporate performance management and strategy development, she has successfully led transformative projects such as the Saudi Railway Organisation Merger & Transformation, the Cost Optimisation Program, SAR strategy refresh, and strategy extension. Proficient in fostering relationships with key stakeholders and delivering impactful presentations, she excels in driving organisational growth and shaping long-term strategies. As a Strategy and Business Planning Head, she has implemented decentralised activity planning processes, managed corporate plans and budgets, and created and implemented a performance planning system. Her diverse experience spans both public and private sectors, providing a comprehensive perspective for navigating complex environments. She holds an MBA from Prince Sultan University and has obtained certifications from esteemed institutions such as Stanford University, INSEAD Executive Education, and London Business School.

Agenda Sessions

  • Mastering Strategy Execution: Practical Tips & Tools