Social Networks: The New TV?

In this post on Social Times Robert O'Neil calls 'social networks the new t.v.' Robert bases this trend on a new agreement between Slide, Warner Brothers, News Corp, CPS, and Hulu that will allow Slide to distribute premium content over platforms.

Most social networks out there are opting for the partnership model; MySpace is a great example of this model. Slide has the most popular application on Facebook, but unfortunately for Facebook it doesn't amount to much profit, only increased pageviews. Will Facebook as a platform try to gain more profit from popular applications in the future?