This site is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

9 - 12 November 2021
InterContinental HotelBerlin

9 - 12 November 2021
InterContinental Hotel,
Berlin

Exhibitor Manual

Below you will find information and links that will prepare you for SuperReturn International 2021. Please read carefully through each section below and let Rachel know if you have any questions.

EXHIBITOR MANUAL

Key Contacts

Sales:

Emily Porter | emily.porter@informa.com

Ed Beale | edward.beale@informa.com

Operations:

Rachel Lewis | rachel.lewis@informa.com - Sponsorship Operations

Claire Brewster | claire.c.brewster@informa.com - Speaker Co-Ordinator


Informa Connect is committed to improving diversity, equality and inclusion in every industry it operates in, through our agendas and specialist programmes to encourage a variety of demographics. We expect all our participants, exhibitors and sponsors to support this ethos. We will be asking all our stakeholders to take care when designing their stands, promotions and other communications to ensure that our events contribute to promoting equality in the industry. Please see these additional guidelines for all sponsor and exhibitor attendees.

At Event Safety & Informa AllSecure

Your safety at our events is our top priority. Please click here to see what we will be doing at this event to ensure we can bring you together with your peers, clients and colleagues as safely as possible.

Informa AllSecure is Informa’s approach to enhanced health and safety standards at our events following COVID-19. As the world’s leading events’ organizer, Informa has developed a detailed set of enhanced measures to provide the highest levels of hygiene and safety at its events, providing everyone with reassurance and confidence they are participating in a safe and controlled environment.

For further details on our 10 Key Commitments, please click here

Exhibiting Sustainably

At Informa Connect, we have an ambition to become a champion of sustainability within our business and across the specialist markets we serve. 

As part of our FasterForward programme, we have committed to a series of specific and ambitious goals and activities that, over a five year period, will help us become an ever more sustainable, high impact business while supporting and accelerating change in our markets. 

EXHIBITOR SUSTAINABILITY CHECKLIST 

Firstly we have put together a useful checklist for you to follow on how you can exhibit at our event more sustainably - click here to learn more

BETTER STANDS 

Through our commitment to the evolution of the exhibitions industry, we aim to ensure that we are delivering the best possible experience for our customers. We believe that by moving away from the use of disposable exhibition booth we will improve the ease, quality, safety and sustainability of the exhibitor experience at our events. Therefore, as part of event regulation we ask that exhibitors do not use disposable booth. Disposable booths are defined as space only stands made to be used only once which are usually constructed from raw materials at the venue during build up and the main structure is disposed of after the event. For more information and support, please contact Rachel Lewis

MORE INFO ON BETTER STANDS - click here

**We are specifying that any freebuild exhibitors must demonstrate evidence at both the design concept and build methodology that your stand’s core structural materials are re-useable or recycled  

Permitted Onsite

  • Core elements i.e. walls, archways, counters etc. must be constructed with reusable materials e.g. system build or stock panels 

  • The stand structure must be prefabricated and ready to assemble onsite 

  • Final adjustments to prefabricated pieces for fitting purposes is allowed 

  • Final coat of acceptable TVOC paints for repair purposes only 

  • Floor flats and system floors must be cut to size before coming onsite and be recyclable and/or reusable 

  • The use of LED lighting 

  • The use of recycled carpet, vinyl flooring, other floor coverings. 

Prohibited Onsite

  • The use of one-time MDF panels or similar raw materials planned to be cutting to size onsite 

  • The use of ‘other’ raw materials to construct core structural elements i.e. walls, archways, floor systems, counters, etc. that are not planned to be reused or recycled after use 

  • Construction of any stand components from single use materials 

  • Building from scratch onsite of any stand core elements 

  • The use of incandescent light bulbs 

  • The use of non-recycled carpet, vinyl flooring, other floor coverings.

REMOVAL OF GIVEAWAYS AT SUPERRETURN INTERNATIONAL

In keeping with our sustainability aims at SuperReturn International we are asking that exhibitors do not provide giveaways at this event and we would like all of our exhibitors to embrace this sustainability goal with us.

In order to assist with this, and remove the need for handouts and giveaways, SuperReturn will provide QR codes to exhibitors that can be shown on your stand – these can be used for people to download materials such as white papers or brochures, or to simply share their details with you. This data will be used to provide/track charitable donations throughout the event for information and post event reporting. SuperReturn's lead generation system will be provided to you to, track leads and make notes.  Please provide at least one and up to ten pdfs to Rachel by 11 October. These will be used to create QR codes to display on your stand.

SuperReturn will make a donation of €5 per exhibition visit to our preferred charity, WWF, with whom we have a wider collaboration throughout the event. We are also encouraging you as exhibitors to consider doing the same – donating to either our chosen charity or one of your preferred charities for each lead generated at your stand. You could then advertise this at your stand should you choose to do so. We ask our exhibitors to use the budget allocated to giveaways to this cause.  

If you do choose to donate to a charity of your choice, please do let Rachel Lewis know which charity you would intend this to be - it would need to follow the guidelines found below.

CHARITY DONATIONS GUIDELINES

If you do decide to donate to a charity for each lead generated at the event (as SuperReturn will do - 5€ for each lead), you can either donate to our preferred charity, WWF, with whom we have a wider collaboration throughout the event or to one of your preferred charities.

If you do choose to donate to a charity of your choice, please do let Rachel Lewis know which charity you would intend this to be so that SuperReturn can keep a track of charities who would benefit from this event.  

Please note that Informa has the below guidelines for charitable donations:

•Community partners, donation recipients and volunteer hosts must be registered charities

•We cannot support any organisation that discriminates against any group or person, or acts in any way that is inconsistent with Informa’s Business Partner Code of Conduct 

•We do not support political causes or single issue lobbying with volunteering or other resources such as donations or free promotional space.

•Volunteering and donations cannot be for religious outreach, but we do allow Colleagues to work with organisations who are founded on religious principles providing they are non-discriminatory and are not working to attract converts to the religion.

DEADLINES

  • 100 word company profile & eps logo - by return
  • Pass registration - by 1 October
  • Exhibitor declaration - by 24 September
  • At least one and up to ten pdf files to be used to generate QR codes for your stand - by 11 October
  • Hotel reservation - as soon as possible

Please send details to Rachel Lewis

YOUR STAND

Exhibitors must not exceed their allocated space. Please be sure to check that your stand will fit within your 3m x 2m space. The Organisers reserve the right to move any items outside the boundaries of your allotted space.

The following are provided for all stands free of charge:

ALL ADAPTERS & EXTENSION LEADS MUST BE PROVIDED BY EXHIBITORS. INFORMA CONNECT WILL NOT BE ABLE TO PROVIDE THESE ON SITE.

Please be advised that you are responsible for ensuring that any equipment or materials brought by yourselves are covered by your own insurance. You should have public liability insurance to cover your attendance at the event.

Complimentary wireless internet will be provided for all exhibitors. If you require a fixed line connection, please contact the InterContinental Hotel directly - paula.pazurek@ihg.com

The floor plan will be sent for you to select your stand in due course.

COMPULSORY HEALTH & SAFETY

As an exhibitor it is essential that you read the health and safety rules.

The declaration must be returned by 24 September so that SuperReturn are aware what you plan to do at this event. 

If you have a free build stand you must read the rules here and return stand plans, risk assessments, method statements and a copy of the insurance certificate before permission to build is given.


EXHIBITION SET UP & BREAKDOWN TIMES

Exhibition Build Up*

From 3pm-5pm on Monday 8 November

Exhibition Break Down

From 9am-11am on Friday 12 November

*Please note that these times may change – you will be informed closer to the event if this is the case

The exhibition is open from Tuesday-Thursday - during the summit day and main conference days one and two. Breakdown takes place on Friday morning due the drinks reception in the exhibition area on Thursday evening.

VENUE & DELIVERIES

It is your responsibility to book your courier for both delivery AND collection. It remains a private arrangement between you and your chosen courier company. In addition, it is your responsibility to pay all customs charges; otherwise all the materials may be refused.

Materials can be sent to the hotel no earlier than Friday 5 November

Please use the delivery label for ALL items being delivered – items not labelled correctly are likely to go missing! 

All goods must be covered by proper customs documents – please mention it is a temporary exportation in order to avoid paying more taxes than expected.  The hotel will not pay any taxes/duties etc and will not accept any underpaid charges. 

Remember – it is your responsibility to arrange for items to be picked up at the end of the event – items must be collected by the end of 28 February. You must book the courier and ensure that your items are clearly labelled with your company name and the return address. Items left after this time will be disposed of. Please ensure the collector brings collection instructions detailing the following:

Quantity & description of items being collected

Name of the Event

Date of Collection

Proof of Collection

SUPPLIERS

AV Supplier:
Should you wish to order any AV/screens for your stand, please contact:
ThreeSixty Events Ltd 
Jonathan Ruttley
Tel: 01923 202212
Please see the price list here.

Furniture Supplier:
Please order additional furniture through this link

Electrics:
If you wish to order any electricity other than the standard that will be provided, please contact Sophie Howe.

YOUR LOGO & PROFILE

If you have not already sent us your company profile please provide the following:

100 word company description plus website address.

Please submit your company profile to Rachel Lewis by return.  

Alternatively, please confirm to the same email address if the profile currently online is correct.

Please email your logo as an eps file to Rachel Lewis by return.

YOUR PASSES & LEAD GENERATION

You are entitled to a certain number of complimentary registration passes per your agreement. If you are unsure how many passes you have used or what comes with your package, please contact Rachel Lewis.

INCLUDED PASSES

The primary contact from each company will receive a unique activation link and details of how to create an account on our registration portal, Visit Connect, to register your complimentary passes for the event.


Speakers will automatically be registered, please do not use your allotments to register speakers. 

The SuperReturn speaker co-ordinator will be contacting all speakers directly with further information about their participation.

ADDITIONAL PASSES

If you require additional passes, please contact Stephen Ashiotis who will be able to share a booking link.

LEAD SCANNING

SuperReturn are partnering with Visit Connect as the registration and lead retrieval tool for the event.

Visit Connect puts the success of the show firmly in the palm of your hand. Using their own smart device, exhibitors can verify, rate, prioritise, monitor, and respond to leads in real-time, from the show floor or remotely from a team member at your office.


Scan a visitor badge with Visit Connect immediately to:

•access contact data,
•add notes, voice memos and photos
•answer pre-set questions,
•set follow up instructions,
•even immediately contact the lead

Find details here of how Visit Connect will work for lead generation. 

Login details will be sent to the primary contact in due course along with further details on how to use the system.

HOTEL ACCOMMODATION

To arrange accommodation please go to the Plan Your Visit page.

Demand for rooms can be very high, so please book early to avoid disappointment. SuperReturn takes no responsibility for hotel reservations.

Informa Connect does not have a third party hotel booking agency representing this event aside from the above links. If you are contacted to book accommodation by any agency, this is not recommended as they are unknown to Informa Connect and the hotel.