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Dave Moore
Market Research Consultant at Purdue University

Profile

Dave has over 20 years of market research experience in the pharmaceutical industry, building industry leading brands.  Following his departure from his role as Sr Director of Global Market Research at Eli Lilly & Co, Dave has been working with Purdue University as a Market Research consultant.   Dave has served as a trustee for Marketing Sciences Institute and been a member of the Insights Association.  He has spoken at numerous market research conferences throughout the country.  Dave holds a bachelor of science in Engineering from Purdue University and earned his MBA from the Kelly School of Business at Indiana University.  He currently an adjunct professor at Butler University, teaching a class on market research.

Agenda Sessions

  • Achieving a Masterbrand: How Purdue University Uncovered Its Essence

    4:25pm
  • Q&A + conversation breakouts

    4:45pm