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Kelley Styring
Principal at InsightFarm Inc.


The founder of consumer strategy and market research consultancy InsightFarm, Kelley Styring helps her clients find new opportunities for growth. Previously, Kelley managed market research for Procter & Gamble, served as Director of Consumer Strategy for Frito-Lay, and designed products for NASA and Black & Decker.  BSID from University of the Arts, Philadelphia.  MBA from University of South Carolina. 

Author of two books, In Your Purse: Archaeology of the American Handbag and In Your Car: Road Trip through the American Automobile. Kelley has been featured in USA Today, PBS, Advertising Age, Brandweek, Fortune, Good Morning America, and ABC News. 

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