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TMRE
November 14-16, 2022
JW Marriott San Antonio Hill CountrySan Antonio, TX

MaryLeigh Bliss
Chief Content Officer at Ypulse

Profile

As of YPulse’s Chief Content Officer, MaryLeigh oversees YPulse's syndicated products, heading up the team of Gen Z and Millennials who create the newsletters, insight articles, over 100 reports annually, and ongoing surveys that help brands to reach young consumers in the U.S., Western Europe, and Asia. Her role also involves acting as a culture and youth insights expert, consulting with brands to identify actionable insights, align young consumer strategy, and layer generational and youth knowledge over data findings.

MaryLeigh has worked with a range of Fortune 500 brands, and has been quoted as a youth insights authority by publications including The New York Times, Digiday, Business Insider, and Adweek. She has appeared as a Gen Z and Millennial expert on Bloomberg News, Fortune, and NPR Marketplace, and been a speaker at many off-sites and conferences.

Agenda Sessions

  • Youth Brand Lab: The Anatomy of a Successful Gen Z Brand

    12:50pm

Speakers at this event