Paula ChonaSenior Principal, Consumer Insights at Discover Financial ServicesSpeaker
Profile
Paula Chona is Senior Principal, Consumer Insights at Discover Financial Services. She is in charge of uncovering the power and insights of Discover’s new Brand Health Tracker program to provide a strategic framework to improve Discover’s consideration in the marketplace.
Agenda Sessions
Using Discover’s Brand Health Tracker to Expand Brand Image and Drive Growth
, 2:40pmView Session