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Tamara Charm
Senior Expert at McKinsey & Company


Tamara founded and leads McKinsey’s Agile Insights capabilities.  She has been working with clients over the last 18 years to drive consumer-led growth, using cutting edge agile insights techniques to uncover opportunities and inspire transformation.  Prior to joining McKinsey she worked in various positions in the non-profit and NGO worlds.  She is also a RIVA certified qualitative moderator.

Tamara Charm's Network

Agenda Sessions

  • Using Agile Insights to Drive a Digital and Brand Transformation