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Transparency, Aggregate Spend & HCP Engagement 2022


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Delivered as a Hybrid Event August 9-11, 2022
McLean, VA ● The Ritz-Carlton, Tysons Corner

Seth Houston
Chief Commercial Officer at MediSpend


Seth Houston is MediSpend’s chief commercial officer. A 20+ year veteran of the software-as-a-service (SaaS) solutions industry, he has a passion for helping pharmaceutical and medical device manufacturers use innovative technologies to solve business challenges and meet their objectives.

Seth draws on his leadership skills to drive all of MediSpend’s SaaS-based solutions and supporting advisory services.

Before joining MediSpend, Seth was the managing director of IQVIA’s US Technology Solutions business unit where he led cross-functional teams responsible for delivering SaaS-based solutions to life sciences clients. Earlier in his career, he held a variety of leadership positions in product management, marketing, sales and business development with OpenQ, Wolters Kluwer and Proscape Technologies.

Agenda Sessions

  • Plan, Engage, Pay — Streamline and Accelerate Your Paid HCP Engagements