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Using Social Media and Crowd-Sourcing for Quick and Simple Market Research

Posted by on 28 January 2009
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Steve King outlines easy and free ways for companies to use social networking and crowd-sourcing for market research. He outlines the uses of LinkedIn, Twitter and Blogs. He notes, that social media tools are making it much easier to connect and converse with customers, prospects, and broader audiences. And while asking questions on blogs, LinkedIn, Twitter, and other social media sites does not produce statistically valid results, you can learn a lot from the responses.

What do you think? Have you used these outlets for your market research?

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