Erin Merritt

Head of Insights - West at The Coca-Cola Company

Speaker

With over 10 years of experience in insights and brand management in the CPG, retail, and restaurant industries, Erin has developed a passion for developing multi-dimensional strategies that win from all angles - focusing on consumer, market, and business trends.

Known for challenging the status quo, Erin strives to help brands see the full and complete picture of any initiative while bringing the voice of the consumer to life. With her passion for fresh thinking and building strategic relationships with industry thought leaders, Erin and her team strive to execute refreshing strategies for today, and beyond.