Leigh AdmirandExecutive Vice President, Founding Partner at Reach3 InsightsSpeaker
Profile
Leigh Admirand is Executive Vice President and a Founding Partner at Reach3 Insights. She leads the firm’s Technology and Financial Services practice, applying 20+ years of global research experience to guide innovation and strategy for leading brands. Leigh’s expertise spans consumer and B2B insights, with deep specialization in segmentation, pricing, product optimization, and brand development. She holds degrees in Economics and Statistics from the University of California and Middlebury College.
Agenda Sessions
Beyond the Badge: What the Prime Logo Really Signals to Shoppers
, 12:10pmView Session