Taylor DoolittleConsumer Insights & Emerging Capabilities Leader at Eastman Chemical CompanySpeaker
Profile
With over a decade of experience in driving strategic insights and innovation, Taylor Doolittle currently leads Eastman's Consumer Insights & Emerging Capabilities team. Under Taylor’s guidance, the insights function has transformed from a reactive research unit into a strategic partner that enhances decision-making at the executive level. Passionate about integrating user experience (UX) and customer experience (CX) into insights strategies, Taylor has successfully expanded the organization’s capabilities to meet evolving market demands. A recognized thought leader in the field, Taylor is dedicated to fostering high-impact research functions that drive business success.
Agenda Sessions
From Tactical to Transformational-How We Built a Strategic Insights Function from the Ground Up
, 2:30pmView Session