Jonathan Martin

Principal Designer at ShowTec

Speaker

Since 1991, Jonathan Martin has led ShowTec as Founder and Principal Designer, guiding a team of designers, craftspeople, and technicians in the artful delivery of high-impact live experiences. His work represents a distinctive fusion of storytelling and placemaking, with more than 5,000 successful productions reaching over 650 million people worldwide.

ShowTec’s projects span unconventional corporate events, bold meetings, and immersive brand engagements, reflecting its team’s diverse backgrounds in theater, opera, fashion, theme park development, special effects, and live music. The firm partners with agencies, planners, marketers, and producers to translate business objectives into inventive, memorable experiences.

Clients include AT&T, Qualcomm, LinkedIn, Microsoft, Walt Disney Imagineering, Pixar, Lucasfilm, HBO, Sony, Paramount Pictures, Netflix, Marvel, Cirque du Soleil, NFL, MLB, NBA, BMW, Mercedes-Benz, Deloitte, EY, Apple, American Express, and many more.

Highlights include seven Super Bowls, NBA All-Star Games, the Rose Bowl, the World Series, CES keynotes, global product launches, and high-profile film premieres. ShowTec’s designs have also showcased legendary performers including Paul McCartney, The Red Hot Chili Peppers, Steven Tyler, Dave Matthews, Lenny Kravitz, Keith Urban, Maroon 5, Christina Aguilera, and others.