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Brand as Voice: Using Design Thinking to Solve Business Problems, Natalie Nixon, Ph.D. #FUSE14

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Professor Nixon shared the approach Philadelphia University takes in teaching Design Thinking with a business focus.  She also shared some fundamentals of the design thinking process. (Click for full size)

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About the Author

Michael Plishka is the President of ZenStorming(TM), a design and innovation consultancy. He can be followed on Twitter @Plish and through LinkedIn.
Read more at his  ZenStorming Blog.

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