Marina Petrova

CEO at Intentful

Speaker

Marina Petrova is the CEO of Intentful, a GenAI company that creates AI models that "know" your destination. Today, many DMOs and travel brands use Intentful's GenAI solutions in their work. Marina is a frequent speaker on digital transformation, data, search, and the practical use of AI, including at the University of Oxford, WFA, IPW, eTourism Summit, WTM, to name a few. Marina is an omnichannel communications professional with 20+ years of experience in digital, creative and media, working with customers in 50+ countries. She worked in the travel industry for over 10 years.