Val Kubizniak

Chief Marketing Officer at KFC Global

Speaker

Valerie Kubizniak is the Chief Marketing Officer for KFC. In her role, she oversees all marketing, public relations and food development activities, and is responsible for restaurant revenue growth. Prior to holding this position, Valerie spent six years working in Asia and she served as General Manager and Chief Marketing Officer for KFC Asia. She is a passionate, highly regarded marketer responsible for driving the KFC brand agenda. Valerie has worked for Yum, KFC’s parent company, since 2007, starting her career in Australia. Over that time, she’s held a number of assignments and has a proven track record in delivering business results and building brand love.

Prior to joining Yum, Valerie held marketing roles at large blue-chip FMCG companies including Unilever, Campbell Arnott’s and Mars in Ireland and Australia. She holds a Bachelor of Commerce, and graduated with first class honors for her Master’s in Business Studies both from National University of Ireland, Galway. Outside of work, Valerie loves travelling with her family, is passionate about fitness, is an avid reader and a huge supporter of the Irish rugby team!