April 19-20, 2022
Online EventEST Time Zone Ben LuckChief Data Scientist at CONTENTgineSpeaker
Profile
Ben Luck is Contentgine’s data mentor. Ben brings over a decade of experience in the performance marketing and lead generation space, having delivered value across business intelligence, analytics and data science roles. Ben is our resident advocate for data-driven decision-making and is passionate about uncovering insights to drive yield and efficiency, both operationally and for the client.
Outside of work, Ben follows Formula 1 and loves seeing how strategy, data, engineering and human talent combine for optimum performance.
Agenda Sessions
WHAT IS CONTENT-BASED MARKETING? The Next Generation of Content and Intent Marketing
12:30pmView Session