Founded in 2008, SMG are the original pioneers in connected commerce marketing. Globally, SMG operates seven Retail Media Networks in partnership with major retailers, including WHSmith North America, The Boots Group, Deliveroo, Morrisons, Asda, Co-op and The Very Group; creating profitable media networks that connect brands with consumers throughout the purchase journey.

SMG delivers value through three core offerings: embedded services, consultancy services, and Plan-Apps; its proprietary Commerce Media Operating System.

SMG enables retailers and businesses to monetize their media platforms effectively while providing brands with meaningful consumer connections at critical touchpoints.