INTTRA foresees that:
- Ocean shipping will become increasingly interconnected, accelerating business velocity, elevating digital networks and neutral platforms, enabling consolidation of operational/financial flows and raising intermodal visibility and engagement via multiple physical tracking devices.
- Digitalization will leverage new integration protocols and technologies, such as blockchain, predictive analytics, and artificial intelligence to increase efficiency and reduce costs.
- The industry will adopt an agile, iterative innovation model favoring targeted, short-term ROI technology solutions often delivered by disruptive startups.
- The digital divide between companies embracing full digitalization and those lagging will widen.