Informa helps businesses and professionals in hundreds of ways.

Our international portfolio of live events, world-leading research publications, and innovative digital services provide specialists with the knowledge and connections they need to thrive.

IMPACT Funders & Founders 2026
September 11, 2026
New York Marriott MarquisNew York

Greg Matusky
Founder & CEO at Gregory
Speaker

Profile

Greg Matusky is the founder and CEO of Gregory, the sixth-largest financial services PR agency in the U.S., and host of the weekly AI-focused podcast The Disruption Is Now. With more than 40 years in journalism and public relations, Greg has watched the "front page" move, from print, to search, to the generative engines now deciding which brands get surfaced and which get skipped.

Greg leads the most AI-enabled PR firm in the U.S., with a suite of proprietary tools built specifically for the pace and stakes of high-growth fintech. The firm's latest innovation, the Influence Engine, is a suite of GEO (Generative Engine Optimization) tools built to help emerging fintechs get discovered, earn trust, and grow – with investors, customers, and the AI systems both increasingly rely on to decide who's worth a look. Gregory’s clients include leading founders, funders, and innovative startups such as Zocks, Go.AI, and PactFi.

Greg Matusky's Network

Agenda Sessions

  • Keynote: The Visibility Gap and How to Get Found in the Era of AI

    11:30am