Sales Executive Group (SEG)
The SEG is primarily composed of Directors of Sales and Senior Sales Staff from the LCA member companies. Some of the LCA principals are also active participants in the SEG.
The SEG acts as a forum providing insights on best sales practices, incentives and compensation, inter-company sales referrals, and mutual support. The resources provided are crucial to the overall success of the sales efforts of the LCA member companies.
Cindy Novotny, Interim SEG director