This panel discussed differentiating brand through design.
As often happens with panel discussions, this one had wonderful insights that were perhaps more tangentially than directly related to the topic at hand.
Much of the discussion centered around the challenges that designers face in organizations, from bureaucratic hurdles, to obstructions, to free flowing creativity.
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Michael Plishka
President
ZenStorming Solutions, LLC
Designing Innovation
www.zenstorming.com