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MUSE Newsletter: Lost in Thought with Judith Vanvliet

Posted by on 26 August 2016
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FUSE Muse

Friday, August 26th | Judith VanVliet

lost in thought
with Judith VanVliet

Vice President, Communications & Public Relations, Color Marketing Group

I'm inspired by: Graffiti, tags, street art. I find the use of color & creativity on the streets, but also in art galleries and museums truly inspiring. And then, there is the old "people watching."

To me, brilliant is: How Pok??mon Go has completely turned our worlds upside down in a single day. It shows how much we need to escape from reality and our need to play, even as adults.

My favorite app: It may be old school maybe but it is definitely Instagram. Still not a great fan of Snapchat but getting there.

When I'm having a creative block: I get out of the office and walk/jog, and train rides also give me time to daydream and here, most new ideas start.

My favorite brand: I do not have one favorite brand but my favorite shop at now is the concept store M Collective in Milan - great mix of brands for the modern male and female fashion.

My favorite color: As Color Designer I do not have a favorite color as I fall in love with new colors almost daily. It sounds weird, but when you are surrounded by 40.000 colors each day at the office and new ones coming in weekly, you'd understand. My current favorite is a purplish light blue.

My dream project: I am a big dreamer but at now it would be to present our color trends on true objects during Salone del Mobile in Milan.

The best advice I ever received: Be true to yourself. It is hard in today's world, but keep reminding myself.The very next thing on my to-do list: Prepare my homework presentation for the ColorForward 2018 consumer color directions.

My dream collaborator: I am personally a big fan of C??line hand bags & their colors, so one day working with Phoebe Philo or even meeting her would be a true dream come true.

At least once, everyone should: Work and live in a different country. An experience that changes you for life & vision. Don't get stuck in one moment, one life, one country, one job. Change is hard but often for the better.

The best way to unwind after a long day: A glass of great red wine accompanied by amazing food

If I had a one year sabbatical, I would: travel a lot for work, but I never see much of the beautiful countries that I visit, so I'd travel the world! Learn a new language. I speak five, but would love to learn more!

The most overused word in meetings today: Disruptive innovation.

At the moment, I'm obsessed with: Avocado's, specifically guacamole after my business trip in Mexico.

As of now, I'm totally over: The current media. It's all negative, political situations, economic downturn, terrorism, it feels like propaganda so I have stopped checking the news or TV on a regular basis.

I'd define my personal style as: Comfortable yet stylish & with a smile.

My tools of the trade are: My enthusiasm and passion. I am a do-er and very action minded.

The biggest thing that has changed since I started in the industry: Everyone seems to be in color and color forecasting.

I'm happiest when: Having a great dinner with my beloved friends & family. I am a social animal & a foodie.

I wish I could: Fly back in time and visit a Janis Joplin concert.

I'm proud that: I got elected as Vice President on the EC board of CMG.

My playlist is: Anything from Janis Joplin to Miles David, Johnny Cash to Depeche Mode, depending on my mood. Music truly saves lives.

You can usually find me: Hiding in the bathroom when I need time for myself.

The last stamp on my passport: Colombia

The next stamp on my passport: Brazil

When I look back on my career: I never would have thought five years ago I'd be in this position. Seven years ago I turned around my life, quit my job, sold my house and moved from the Netherlands to Italy to start over. Leaving the world of colors was hard and I never thought I'd return, but here I am!

I still hope to: Ambition is a bitch, I want to grow and learn more and inspire more brands and companies to use the correct color for their designs and products.


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