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Restaurant Leadership Conference

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Apr 19 – 22, 2026
JW Marriott Phoenix Desert Ridge Resort & SpaPhoenix, AZ

Joel Bulger
Chief Marketing Officer at WOWorks
Speaker

Profile

Joel Bulger is the Chief Marketing Officer of WOWorks, the platform brand home to six better-for-you fast-casual restaurants including Saladworks, Barberitos, Garbanzo, Simple Greek, Frutta Bowl and Z!eats.

With an impressive 30-year tenure in marketing and brand development within the restaurant industry, Joel brings a wealth of expertise and a proven track record of fostering growth and innovation. Having previously held primary marketing roles of esteemed brands such as Coca-Cola, Darden Restaurants, Church's Chicken, On The Border, Zaxby's, Johnny Rockets, Wendy's International, and Focus Brands, Joel has earned a stellar reputation for his ability to drive guest traffic and enhance menu profitability.

Agenda Sessions

  • Lunch & Learn Option 3: Make Menus Work Harder for Your Bottom Line

    11:30am