Naif AbuSaida

Founder at Hakbah

Speaker

Naif AbuSaida is the Founder of Hakbah, the revolutionary, decentralized savings platform permitted by the Saudi Central Bank for Savings. He founded Hakbah in 2018 after identifying a need to tackle the region’s savings crisis and increase financial inclusion and literacy. The company has over a million users, blue-chip partners (Tawuniya insurance, Flynas Airlines, Riyad Bank, and ANB) and is backed by the region's top investors like (Global Ventures, Venture Souq, Aditum Asset Management)

Naif is also an Advisor to the CEO of NEOM on Marketing and Communications, a role he has held since October 2020, and is a board member of the Industrial Masterplan Fund and Qurtuba Real Estate Fund.

Naif has over 26 years of experience across various industries including banking, media, energy, power & water, and telecom, for companies such as NEOM, PIF Projects, ACWA Power, GE, Riyad Bank, and SAMBA.