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TP Minds West Coast
December 4 - 5, 2024
Hyatt Regency San FranciscoSan Francisco

Rebel Curd
Vice President, Practice Leader of Transfer Pricing at CHARLES RIVER ASSOCIATES


Rebel Curd is a Vice President within the Transfer Pricing Practice at Charles River Associates and leads the global practice. She is a former partner of The Ballentine Barbera Group, which was acquired by Charles River Associates in 2006.

Ms. Curd has over 30 years of experience in economic analysis and business valuations from a consulting and industry background. Her areas of expertise within intercompany pricing include acquisition/integration planning, global compliance and planning, intellectual property valuation and migration, supply chain planning and optimization, and controversy including expert testimony. She has participated in successful intercompany pricing audits involving negotiations or cases with the Australian, Canadian, Chinese, Danish, Finnish, French, German, Italian, Japanese, Swiss, UK, and US taxing authorities. In addition to intercompany pricing analyses, Ms. Curd has experience in business valuations, economic value management, economic impact analyses, activity based costing, and econometric modeling.

Ms. Curd was selected as “Best of the Best, United States” for Transfer Pricing in Expert Guides for 10 years running as well as a Leading Transfer Pricing Practitioner in the World in Expert Guides’ 2017 Women in Business Law. CRA was named “Transfer Pricing Firm of the Year – USA” in 2019 by Lawyer International and 2015 by Finance Monthly Tax Awards as well as “San Francisco Area Transfer Pricing Firm of the Year” in 2011 by International Tax Review.

Prior to joining The Ballentine Barbera Group and Charles River Associates, Ms. Curd worked at Bio-Rad Laboratories, Inc. and KPMG.

Agenda Sessions

  • Interplay Between Customs and TP