Posted by Greenbuild International Conference and Expo on 08 May 2026
Using the Common Materials Framework to Drive Sustainable Product Selection
The green building industry has reached a critical turning point. While material transparency has become standard practice, having access to sustainability data is only half the battle. The real challenge lies in knowing how to use that information to make confident, impactful decisions. That's where the Common Materials Framework (CMF) comes in: a revolutionary approach that provides a shared structure for evaluating material health, carbon impact and sustainability performance across all product categories.
Join our webinar on May 19 at 01:00 PM ET for "From Data to Decisions: Using the Common Materials Framework to Drive Sustainable Product Selection," sponsored by Kingspan, where three industry leaders will demonstrate how this framework is transforming material decision-making from theory into measurable action.
Meet Your Expert Panel:
Jack Dinning, Materials Technical Lead at Brightworks and leader of the mindful MATERIALS Education Working Group. Jack will reveal how the CMF's five impact areas (climate health, human health, ecosystem health, social health and equity and circular economy) provide the structure needed to evaluate and compare products consistently, sharing practical implementation strategies that bridge the gap between sustainability data and design decisions.
Lona Rerick, Director of Regenerative Design Materials at Perkins&Will. Lona will demonstrate how the CMF serves as both a foundation and a springboard for regenerative outcomes, showing how designers can use the framework to establish baseline material standards while selecting materials that actively restore ecosystems, strengthen communities and support living systems.
Brent Trenga, Director of Sustainability North America at Kingspan Insulated Panels (Moderator). Brent will provide the manufacturer's perspective on how the CMF enables clearer communication of product sustainability attributes and helps align industry efforts around common goals.
This isn't just another theoretical discussion: it's a practical, hands-on session featuring real-world case studies, honest conversations about implementation challenges and actionable guidance you can apply immediately. You'll learn how to navigate trade-offs when materials excel in some areas but fall short in others, discover strategies for integrating the CMF into existing workflows without disruption and gain access to the CMF Implementation Toolkit and resources that make adoption simpler. Whether you're an architect, designer, specifier, sustainability consultant or procurement professional, this session will equip you with the tools and confidence to make better material decisions starting today.
Register now and discover how the Common Materials Framework can transform your approach to sustainable material selection.
