Custom Content Channel
Position Your Brand as a Thought Leader
Align with trusted editorial content in a dedicated, topic-specific channel. Your assets live in a competitor-free space designed to build authority and drive engagement.
Showcase Your Content. Prove Its Impact.
Bring together your top assets, reach the right audience, and track performance with powerful reporting and insights.
Compelling Content
Centralize high-performing assets and measure their effectiveness.
Engaged Audience
Attract and retain your target audiences through focused and detailed topic related content.
Detailed Reporting
Leverage deep data metrics and user engagement scoring.
Trusted content is a prized possession.
Contextual relevance creates opportunity.
Native content outperforms standard advertising.
Custom content channels put your brand in the context of financial industry topics that match your marketing objectives. Your assets are housed in a native environment, side-by-side our trusted editorial.
Solution Snapshots
Competitor Free Environment
This exclusive environment lets you surround your message with topics that best match your specific marketing objectives. Your assets live on a dedicated landing page with our trusted editorial content.
Marketing Promotion
Eyes on your content. A promotional marketing campaign including newsletters, native feeds and related content will get drive eyeballs to your channel.
Native Sponsor Content
Our content experts feed content specific to your selected topic focus each month. A fresh flow of content keeps engagement on your page.
Benefits
Promotions
- 100% exclusivity, logo prominently displayed at top of channel
- Linked from site menu
- Featured on homepage
- Run of site In-Feed Native Ads
- Featured placements in relevant brand eNewsletters
- Social posts through brand channels
Content Management
- Setup of a Content Channel based on the topic of your choice
- Customized channel design
- Mix of editorial and sponsor content
- Ability to surface your assets and social feeds
- Native ROS
- 1x Newsletter per month
- 4 Native Newsletter Posts
- 2x Social Media posts
Reporting
- Monthly channel and content analysis
- Banner impressions, clicks & CTR